01020304050Māori small and medium-sized enterprises using the Internet toreceive orders for goods or services in New Zealand2012–2018, % of businesses with Internet accessProvider: Stats NZ2012201420162018

Māori small and medium-sized enterprises using the Internet to receive orders for goods or services in New Zealand

2012–2018, % of businesses with Internet access


Māori authority: having a Māori business flag on the Business Register. This flag denotes:
• business with a collectively managed asset, which uses current Inland Revenue eligibility criteria to be a Māori authority (irrespective of whether the enterprise elects to be a Māori authority for tax purposes)
• commercial business that supports the Māori authority’s business and social activities, and sustains or builds a Māori authority’s asset base
• business that is at least 50 percent owned by a Māori authority.

A Māori small and medium-sized enterprise (SME) is a business or enterprise with the following characteristics:
• the business owner(s) define it as a Māori business
• it is not owned by another enterprise
• it is not a Māori authority
• it has at least one employee (including any proprietor paid as an employee) and fewer than 100 employees.

Maori tourism business information presented in this dataset comes primary from member list of New Zealand Māori Tourism and was expanded on by adding any other Māori authority or business where those enterprises, or a business location belonging to those enterprises, was engaged in a selected range of ANZIC06 industry:
• all of division accommodation and food services
• interurban and rural bus transport
• rail passenger transport
• water passenger transport
• scenic and sightseeing transport
• motor vehicle and transport equipment rental and hiring
• travel agency services
• all of division arts and recreation services.

For more information

Limitations of the data

The businesses covered are not an exhaustive list of all Māori enterprises. Stats NZ focus on businesses they can readily identify as Māori enterprises. Some examples of the type of enterprises known to be missed include small businesses with an average turnover of less than $30,000, or those with fewer than six employees.
These statistics are provisional, and updates in the series may be incorporated in subsequent releases.
The Business Operations Survey has limitations due to small sample sizes and sample design.

Data provided by

Stats NZ

Dataset name

Tatauranga Umanga Māori: Business operations rates, proportion internet sales 2018



How to find the data

At URL provided, select 'Tatauranga umanga Māori – Statistics on Māori businesses: 2017–18 – CSV' zipped file. Open 'Business operations rates, proportion internet sales, biennial' file.

Import & extraction details

File as imported: Tatauranga Umanga Māori: Business operations rates, proportion internet sales 2018

From the dataset Tatauranga Umanga Māori: Business operations rates, proportion internet sales 2018, this data was extracted:

  • Rows: 2-61
  • Column: 4
  • Provided: 48 data points

This data forms the table Māori Business - Internet sales by enterprise type 2012–2018.

Dataset originally released on:

June 07, 2019

About this dataset

This data is derived from the Business Operations Survey, which is used to collect performance measures from New Zealand businesses to better understand the practices and behaviours they undertake which may have an impact on their performance. These statistics feed into policy and microdata research that helps identify the current situation of the New Zealand business environment, as well as potential areas of improvement. The survey covers all businesses in New Zealand that have 6 or more employees, and have been active for one year or more.

Method of collection/Data provider

This data was sourced from module B of the Business Operations Survey alternates between Innovation (odd years) and ICT (even years).
The objective of the innovation module is to provide information on the characteristics of innovation in New Zealand's private-sector businesses. This information will enable the development of policy that will facilitate innovation, and understand the dynamics of innovative businesses.
Businesses were asked the following question:
• In the last financial year, what percentage of total dollar sales did this business’s Internet sales represent?
This data shows the proportion of businesses with internet access that use internet for receiving orders for goods or services.